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App Monetization Strategies for new-age Businesses

With millions of apps available for download today, standing out and generating revenue through a well-designed business app requires careful consideration of monetization strategies. Among the various options available in the market today, three models have emerged as particularly popular: Freemium, In-App Purchases, and Subscription Models. Our Saransh experts dive into the topic and explore …

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Exploring the role of AI/ML in Test Automation

The intersection of artificial intelligence (AI) and machine learning (ML) with test automation has revolutionized the way software testing is conducted. Traditionally, testers would manually write test scripts based on predefined scenarios, which could be time-consuming and error-prone. With AI-powered test automation tools, however, ML algorithms can analyze vast amounts of historical test data to …

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Mobile First Design: Creating Seamless Mobile Experiences

With mobile devices becoming the primary gateway to online content for a large portion of the population, it’s imperative for businesses and designers to prioritize mobile user experience (UX) in their design strategies. This approach, commonly known as “Mobile First Design,” ensures that websites and applications are optimized for smaller screens and touch interactions, ultimately …

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Data Privacy and Security in the Age of Big Data

Often considered the lifeblood of modern organizations, data fuels innovation, drives strategic decisions, and can be largely used to enhance customer experiences. However, the abundance of valuable data also attracts cyber threats and privacy concerns. Unauthorized access, data breaches, and misuse of personal information can lead to severe consequences, including financial losses, reputational damage, and …

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Beyond GPA: Showcasing additional Skills in Campus Hiring

As an applicant during campus recruitment through college, academic performance is undeniably crucial, but employers are increasingly recognizing the importance of a holistic view when evaluating potential candidates. While GPA remains a key factor, showcasing a diverse set of skills and achievements has become equally vital for standing out in a competitive job market. While …

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Increasing productivity through internal communication

With increasing importance of business communication for business productivity, organizations are changing the way they communicate. In the fast-paced world of modern business, emails have become just one of the tools as a necessity. The advent of robust internal messaging tools has revolutionized workplace dynamics, offering a plethora of benefits that directly contribute to increased …

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A Guide to Effective Cost Management in Cloud

Cloud computing offers unparalleled flexibility and scalability, but without proper cost management, the benefits can quickly turn into financial challenges. As businesses migrate to the cloud, understanding how to optimize costs becomes crucial. Before diving into cost management in cloud implementation, it’s essential to grasp the key components of cloud costs. Cloud service providers typically …

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Unearthing Loopholes in DevOps Implementation

DevOps, a fusion of development and operations, serves as the backbone of modern software engineering. Businesses worldwide are implementing DevOps to optimize their outcomes and utilize automation to the fullest. However, like any complex system, DevOps isn’t immune to loopholes that can hinder its efficiency. It is important for businesses to periodically identify and rectify …

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Why employers face rejection from potential candidates

Recruitment is a critical aspect of any organization’s success, and the role of recruiters is instrumental in finding and attracting top talent. However, while the focus often lies on what candidates can do to impress recruiters, it’s equally important for recruiters to be aware of the turn-offs that can cause rejection from potential candidates. Many …

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